Taking Care of the Person During Executive Transitions

Companies train the employee.
Coaches develop the executive.
Relocation companies move the stuff.

Ser-Cul takes care of the person.

The Problem We Solve

Your Executives Are Leaving

30% of relocated executives fail within 18 months.

Not because they can’t do the job.
Not because the logistics failed. Because nobody took care of them as people.

The Numbers:

  • Average relocation investment: $97,000
  • Cost when executive leaves: $2-5M
  • Root cause: Failed personal integration
  • What’s missing: The human element

The Pattern:

Month 1-3: Honeymoon Phase
Excited about opportunity, focused on proving value, ignoring personal integration needs.

Month 4-6: Reality Sets In
Work demands prevent community building. Family unhappy. Isolation intensifies.

Month 7-12: Crisis Point
Executive considering departure despite strong job performance. You’re facing $2-5M loss.

The Gap:
Everyone handles logistics. Nobody handles the person.

Destination services providers like Cartus and SIRVA do their job well: They coordinate the logistics beautifully—housing, moving, 60-day orientation. That’s essential.

But DSPs close the file at day 60.

That’s when the real integration challenge begins:

  • Month 4: Spouse still hasn’t found their professional footing
  • Month 6: Executive realizes they don’t have a single friend outside work
  • Month 9: Kids struggling socially, family considering moving back
  • Month 12: Executive performing well at work but miserable personally
  • Month 18: Executive gives notice despite strong job performance

DSPs can’t solve this in 60 days.

That’s not a criticism of DSPs—it’s just not what they’re designed for. They handle logistics efficiently. We handle the human element that determines whether executives stay or leave.

Ser-Cul picks up where DSPs end. Many of our clients use both: DSPs for the move-in period, Ser-Cul for the integration period.

Because settling in and thriving are different problems requiring different solutions.

Authority Built on Experience

“Most consultants study their market. I am my market. I’ve lived the problem several times, observed it hundreds more, and built the framework for the solution from authentic experience. It’s my competitive moat and unchallengeable authority.” – Elizabeth Louis, MBA

The Foundation: Our founder has relocated 6 times professionally across diverse cities: Miami, FL; Laguna Beach, CA; Bettendorf, IA; Fort Lauderdale, FL; Chicago, IL; Baltimore, MD. Plus attended a different school every year from 2nd grade through high school.

The Expertise:

  • MBA, Kellogg School of Management (2021-2023)
  • Enterprise B2B Sales Experience ($5M-$50M portfolios)
  • Proven Vendor Network Solutions at Fortune 500 scale
  • Asset-Light Operational Model – same framework, applied to executive services

The Validation: 15 years observing Fortune 500 executive transitions at First American, Lennox, Trane.

The Proof: Board Vice Chair, placement within 24 months of relocation. She achieved exactly what Ser-Cul helps your executives achieve: successful integration, community leadership, sustainable presence.

The Difference: That lived experience, validated by 15 years of professional observation, created the framework that prevents the 30% failure rate.

She doesn’t just understand executive integration challenges—she’s lived them repeatedly and mastered them.

Our Commitment

Ser-Cul exists because executives deserve better than the 30% failure rate.

They deserve to thrive, not just survive.
Their families deserve to be happy, not just relocated.
Their companies deserve retention, not replacement costs.

Because when they’re not managing the impossible task of rebuilding their entire lives alone, they have the mental space and energy to do what their company hired them to do—lead.

We provide what everyone else misses: taking care of the person during executive transitions.

We’re changing that. One executive, one transition, one human at a time.

READY TO PREVENT THE 30% FAILURE RATE?

We’ll discuss:

  • Your executive relocation challenges
  • Current retention patterns and pain points
  • How Ser-Cul’s framework addresses your specific needs
  • Custom program design for your organization

No obligation. No sales pressure. Just strategic conversation about protecting your executive investments.